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Environmental group takes issue with green seal label

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Environmental group takes issue with green seal label

KGMI News Reporting
By Karen Taylor

BELLINGHAM, Wash. – A Bellingham environmental group has filed a complaint with the Federal Trade Commission over the so called “Sustainable Forests Initiative” green seal.

Forest Ethics spokesperson, Aaron Sanger says this seal is a creation of lumber companies trying to take advantage of the high demand for ‘green’ products.

Play Aaron Sanger on green label

Forest Ethics wants companies to drop the SFI label and switch to a label from an independent organization that isn’t backed by the lumber industry.

Marketing firm ‘Advertising Age’ estimates Americans spent more than $40-billion last year on environmentally-friendly products.